Thursday, November 16 - 15:30h.

INNOVATIVE STRATEGIES TO DESEASONALIZE THE TOURISM INDUSTRY

The development of innovative strategies to deseasonalize the tourism sector is of vital importance in the search for a more resilient and sustainable tourism industry. Seasonality is often a significant challenge as it can lead to extreme fluctuations in demand, affecting the economic stability of local communities and the quality of jobs in the sector. By promoting the diversification of tourism offers, adaptation to new travel trends and creating incentives to attract visitors throughout the year, these strategies not only help to smooth out seasonal fluctuations, but also contribute to the more equitable distribution of the economic benefits of tourism. Furthermore, by promoting the decongestion of destinations in high season, the traveler experience can be improved and pressure on natural and cultural resources can be reduced, in line with the trends of more sustainable and responsible tourism.