Thursday, November 16 - 17:00h.

THE TRANSFORMATION OF THE CRUISE SECTOR IN THE ERA OF SUSTAINABILITY

The cruise sector may be one of those that is most closely experiencing the transformation that sustainability entails in a comprehensive and holistic way. A renewed focus on environmental responsibility and quality of the passenger experience along with efforts to decarbonize operations, use renewable energy sources, electrify cruise fleets and implement advanced recycling programs waste paints a new scenario for this tourist product. This evolution towards sustainability also extends to the uniqueness, exclusivity and quality of tourist experiences, increasingly premium, becoming experiences that combine luxury, comfort and authenticity, while respecting the destinations visited and promoting awareness about the importance of preserve our planet.