Sun&Blue Congress
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Speakers 2023

SUN&BLUE Congress

Antonio García

Antonio García

General Director of the European Green Capital - Valencia City Council

Thursday, November 16 - 11:30h.

EFFECTS OF CLIMATIC CHANGE ON BLUE TOURISM

The effects of climate change on blue tourism are undeniable and require urgent and coordinated action. It is imperative for the business sector to play a leading role in promoting sustainable development objectives by adopting responsible and respectful practices for the environment. Instead of only focusing on prohibitions and sanctions, policies must promote responsibility and innovation, encouraging companies to embrace sustainability and incorporate clean technologies in their operations. Likewise, tourist awareness becomes an essential link in the protection of marine and natural ecosystems. By educating travelers about the fragility of these environments and their importance, a change of mentality is promoted that transcends beyond tourism, generating a solid base for long-term conservation. In this collective effort, the impulse of sustainability from all fronts becomes the key to ensuring a blue and responsible tourism, which not only enjoys the beauty of the oceans, but also contributes to their wellbeing and perpetuity.

Friday, November 17 - 11:30h.

SUSTAINABLE DEVELOPMENT STRATEGIES AND POLICIES FOR BLUE DESTINATIONS